Website User Experience (UX)

Quelle: https://www.nngroup.com/articles/definition-user-experience/

In the logistics, supply chain and transport context, Website User Experience (UX) refers to the overall perceptions and responses resulting from a user's interaction with a logistics-related website. It encompasses usability, navigation, information architecture, content clarity, visual design and performance, aiming to optimize efficiency, satisfaction and goal achievement, such as tracking shipments, managing inventory or placing orders.

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